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Add a booking link to Google

Put your Verimly booking page on your Google Business Profile, and tag links for Instagram, Facebook or your website so you can see where bookings come from.

Updated November 2, 20263 min readOwner / manager
On this page
Before you startCopy the Google linkAdd it to your Business ProfileSee where bookings come fromCommon questionsWill bookings from Google look different?Can guests book directly in Google Maps without leaving Google?Does the link still work if I turn online booking off?If something goes wrong

Many guests find you on Google Maps or Google Search. By adding your booking link to your Google Business Profile, a reservations button appears on your listing that opens your Verimly booking page. Bookings made through it are marked Google, so you can see how many come from there.

Before you start

  • Reservations must be on with Online booking turned on, and the location needs a Booking address. See Set up reservations.
  • You need to manage your business on Google with a Google account that has access to your Business Profile.
  • This is a link, not a direct connection with Google. Guests book on your Verimly booking page; Verimly is not a Reserve with Google partner, so bookings are not made inside Google itself.

Copy the Google link

Either:

  • In Reservations, open More and select Copy Google link; or
  • Go to Settings › Reservations and, under Google Business Profile, select Copy Google link.

The Google link is your normal booking link with ?source=google at the end.

Add it to your Business Profile

  1. 1Open your Business Profile on Google: search your business name while signed in, or go to business.google.com.
  2. 2Choose Edit profile, then Booking links (the "Reservations" link).
  3. 3Paste the link and save.

Google can take up to 48 hours to show it. The exact menu names on Google's side can change; look for the reservations or booking link of your profile.

Note

If you have several locations, each one has its own Business Profile and its own booking link. Copy the link with the right location selected.

See where bookings come from

Online bookings show a channel badge in Reservations: Google, Instagram, Facebook, Website or QR code. The badge comes from the source at the end of the link the guest used.

You can make your own tagged links by adding ?source= and a short word to your booking link:

Where you put the linkAdd to the end
Google Business Profile?source=google
Instagram bio?source=instagram
Facebook page?source=facebook
Your own website?source=website
A printed QR code or flyer?source=qr

Other short words (letters, digits, dashes, up to 32 characters) also work; they show as they are typed. A booking without a tag gets no badge.

Bookings taken by staff are marked By staff; online ones Online.

Common questions

Will bookings from Google look different?

No. They arrive like every other online booking, with the Google badge. Your confirmation and capacity rules apply in the same way.

Can guests book directly in Google Maps without leaving Google?

No. The button opens your booking page.

Does the link still work if I turn online booking off?

No. Guests see "Online booking is not available" with a request to contact you, or "Booking page not found" when the location has no other online features on.

If something goes wrong

  • The button does not appear on Google: wait up to 48 hours after saving, and check that the link was saved in the booking or reservations link field of the right profile.
  • Google bookings show no badge: the link was pasted without ?source=google. Copy the Google link again.
  • Guests land on a page that says it can't be found: the Booking address was changed after you pasted the link. Copy the new link and update Google. See Guests can't book online.

Did this answer your question?

On this page
Before you startCopy the Google linkAdd it to your Business ProfileSee where bookings come fromCommon questionsWill bookings from Google look different?Can guests book directly in Google Maps without leaving Google?Does the link still work if I turn online booking off?If something goes wrong
Related screen

Settings › Reservations

An authorised colleague can open this screen if it is outside your role.

Related articles

Set up reservationsTurn on reservations, set opening hours, notice, how far ahead guests can book, party size and capacity, and share your booking page.Guests can't book onlineWhat to check when your booking page doesn't open, shows no free times, or refuses a booking.

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